EIGHT Beer

EIGHT Beer Patch Hats

A piece of advise my very first Creative Director told me early on was that no matter what project you’re working on, make it the best you can – you never know who else will see it one day.

Around 2018, I had the privilege of meeting famed Pitmaster Matt Pittman of Meat Church out of Waxahachie, Texas. Our conversations eventually led to me actually working on some projects for Matt, including artwork for his long line of barbecue apparel, as well as his newly-announced gourmet line of seasonings.

Flash forward to 2022 when I see one of childhood heroes, famed Dallas Cowboy’s quarterback Troy Aikman wearing not only a Match Church hat – but my Meat Church hat.

No matter what project you’re working on, make it the best you can – you never know who else will see it one day…

After some conversations back and forth, I’ve now had the privilege of working with Troy to help bring his ideas to life on two new lids for his new venture, EIGHT Beer.

Only after we chatted did I try his beer for the first time – now our fridge is always full. I’m thrilled to do a very small part in helping grow the brand and I’m beyond excited to start seeing these out in the real world.